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Does DeepSeek know your brand?

DeepSeek is a widely used AI model from China. For every prompt in the project, BrandZaps measures whether DeepSeek mentions your brand, how early and in what tone – and which competitors it mentions.

PROFILE WEEKLY
SOURCEAPI
BRANDmention and citation
POSITIONhow early in the answer
TONEpositive, critical, neutral
MENTIONED38 %n = 24
CITED13 %n = 24

DeepSeek: how BrandZaps measures it.

Every measurement is tied to the answer that was actually returned. The measurement rules are open, so every figure can be put in context.

FOUR QUESTIONS PER ANSWER Mention, citation, position, perception

Is your brand mentioned? Does your website appear as a source? Which competitors come up? How early does the brand appear in the answer?

ERRORS STAY VISIBLE No zero measurement

Failed queries are reported and not treated as a measurement of zero.

What becomes visible for each prompt.

The last ten answers per prompt and platform are kept. The measured values are stored permanently.

01the “mentioned” and “cited” rates, each with a bar and the number of measurements as the base
02the history of measurements, word for word
03the full answer, with your own brand, competitors and other brands highlighted in colour
04the stance towards every brand mentioned: first choice, recommended, neutral or advised against
05the tone: positive, critical or neutral
06the position of your own brand compared with competitors
07failed queries as a separate figure, never as a measurement of zero

Weekly, instant and retroactive.

This shows whether the brand is mentioned and cited in this model, and how that result compares with the other platforms.

AUTOMATICWeekly

Counted from the last measurement, not on a fixed weekday.

ON DEMANDRe-evaluate

All active prompts are queried again immediately. The run is billed in credits.

WITHOUT A NEW QUERYRetroactive evaluation

If competitors or brand spellings change, BrandZaps re-evaluates the stored answers.

DeepSeek in the shared AI context.

DeepSeek is one of ten platforms in BrandZaps prompt tracking. The results feed into AI visibility, AI source analysis, AI competitor analysis and AI brand perception.

A measurement beyond your own AI market.

DeepSeek is one of ten platforms in BrandZaps prompt tracking.